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COMPANY






         ADD A TOUCH OF LUXURY TO THE FESTIVE SEASON WITH
         XERJOFF and








         CASAMORATI













                                                                               immersing  themselves in  a world  of  creativity  and
                                                                               artistic expression. Going beyond perfumery, the
                                                                               calendar also  includes  luxury  beauty  products,
                                                                               scented  candles,  decorative  ornaments  for  the
                                                                               festive season and a book that recounts the essence
                                                                               of Xerjoff and the philosophy of its founder, Sergio
                                                                               Momo. The countdown to Christmas culminates
                                                                               with the grand finale, a 50ml flacon of Primi Venti,
                                                                               a brand new perfume created exclusively for this
                                                                               Advent calendar.
                                                                               Primi Venti is a celebratory perfume in every sense.
                                                                               Named in honour of Xerjoff’s 20  anniversary, it was
                                                                                                           th
                                                                               created exclusively for inclusion as the grand finale
                                                                               of  the  Xerjoff  12-Day  Advent  Calendar,  intended
                                                                               to  be  experienced  for  the  first  time  at  the  most
                                                                               festive time of the year. The fruit of twenty years
                                                                               in the perfume industry, Primi Venti is an uplifting
                             The lead-up to Christmas is a time of excitement,   scent that arrives as an explosion of joy, blended to
                             anticipation and, of course, shopping for gifts   perfection and simultaneously encapsulating the
                             for your nearest and dearest. For the perfume     sophistication  and  refinement  that  have  become
                             enthusiast on your list, and all who appreciate the   synonymous  with  the  name  Xerjoff.  Sumptuous
                             finer  things  in  life,  Italian  luxury  perfume  houses   dark  fruits  grace  the  opening  of  Primi  Venti  with
                             Xerjoff and Casamorati have created the ideal gifts   a distinct sweetness, as blackberry, blueberry and
                             that are sure to make it a Christmas to remember.   blackcurrant combine in a medley made yet more
                             This year, Xerjoff is turning the festive period into a   delectable  by  tempting  cream  caramel.  Delicate
                             true luxury experience with the release of its very   floral nuances balance out the composition at the
                             first Advent calendar. This 12-day calendar has been   heart  while  the  narcotic,  seductive  character  of
                             conceived as a precious ritual, an invitation to savour   tuberose paves the way for a base of warm amber,
                             the beauty of anticipation and explore each of its   smooth vanilla and comforting white musk.
                             nuances with intention.
                             Opening    each  door
                             and  discovering  the
                             gift that lies behind
                             it,  the recipient  takes
                             one  step  further  into
                             the  Xerjoff  universe,

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