Page 10 - EXPORT MAGAZINE

C OMP ANY

MY LUNA’S JOURNEY

Fragrances and Beauty Products Made in Italy

conquering the world

From the relaunch of For the fourth consecutive year, Through this operation, MyLuna aimed
Compagnia delle Indie MyLuna has confirmed a double-digit to revive a symbol of Made in Italy,
to the export boom: growth trend. In 2024, the company inheriting its evocative heritage linked
a success strategy closed the year with a 20% increase to exploration and the fascination
in over 25 Countries in turnover compared to 2023 of the exotic, while reinterpreting
For over 10 years, MyLuna Group has — a virtuous path that continues it with a contemporary approach.
been a leading player in the Italian and in 2025 with a record-breaking first Almost two years after its relaunch,
international markets, operating both in quarter, despite market trends. Compagnia delle Indie continues
private label and through established These results reward the strategic to grow and conquer new markets.
brands such as Compagnia delle Indie, investments made, including the From April to December 2024, the
Lady Venezia, and Liabel. Specializing acquisition of the Compagnia delle brand doubled its presence in retail
in make-up, skincare, fragrances Indie brand, a historic Italian label stores, with a 10% monthly increase.
and homecare, it continues to founded in the 1990s and deeply Today, Compagnia delle Indie
expand its catalog with increasingly rooted in consumer imagination thanks products are distributed in over 2,000
diverse and innovative solutions. to its famous TV advertising campaigns. multibrand stores in Italy and abroad.

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