Page 32 - EXPORT MAGAZINE

EVENTS

COSMOPROF WORLDWIDE BOLOGNA

A successful show for all concerned

For the 56 time, Bologna became, for RECORD-BREAKING support of the Italian Ministry of
th
a few days in spring, the world capital FIGURES Foreign Affairs and the Trade Agency,
of beauty. With Cosmopack and With over 255,000 beauty professionals which facilitated the presence of 80
Cosmo Perfumery & Cosmetics from 150 countries and 3,128 delegations from major global markets.
held from 20 to 22 March and companies from 65 countries, There was also a 5.8% growth in
Cosmo Hair & Nails Beauty Salon f representing more than 10,000 brands, exhibition space compared to 2024.
rom 20 to 23 March, the city this year’s show has broken all records. With 29 country pavilions and 78%
became the essential meeting The number of visitors increased of exhibitors from outside Italy,
point for industry stakeholders. by 4.5% compared to 2024, with Cosmoprof reaffirmed its leadership
The exclusive Buyer Programme by a high number of international as a strategic event for industry
Cosmoprof, with its networking and attendees of outstanding quality. stakeholders. The Italian Trade
matchmaking tools, helped professionals This was made possible by the buyer Agency also played a key role in
maximize their time at the event. recruitment programmes and the bringing 220 operators, buyers and

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