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COMPANY

VERITAS

PARFUMS

AN ENCHANTED WORLD WHERE

BALANCE AND HARMONY REIGN

It is a philosophy of duality between classic and modernity, transparency and mystery,
Italian expression and Dutch precision to reach harmony that is behind Veritas Parfums. For

this new brand, classic still-life art with light and shadow – chiaroscuro – creating mood,
depth and volume in a ‘magic window’: in its fragrances, the beauty of every ingredient is

revealed in a vibrant light and artistic shadow, like a ‘creative playground’ where artists can
explore personal expression and perfume creations. From the 17 and 18 century flower
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paintings by Dutch court painter Rachel Ruysch and Elisabetta Marchioni from Venice to
the contemporary creations by Dutch artist Bas Meeuws, whose digital photography has
brought the golden age of still life into the modern era, the Veritas Parfums still-life

experience aims for the enchantment of an original ‘triptych’ arrangement: a magic
window with light and shadow for a multi-dimensional and multicultural perspective on
life, bonding together perfume and art lovers with diverse influences from Dutch, French

and Italian cultures.

Behind the philosophy, an inhouse team unites senior Parfums, I really wanted to move toward a form of simplicity.
professionals in the artistic perfumer industry with Going back to the essential, working with strong materials, and
complementary experiences between creative brands, letting them express themselves in order to find the right balance
commercial and production management. Veritas Parfums is and reveal each ingredient – with precision and sincerity.”
a magical story made of a passion for perfumes, admiration
for Italy and appreciation of life’s contemporary beauty. A creative vision invented
Blending history with modernity, every perfume is a tapestry
woven with the intensity of the contrast between shadow and in the Netherlands, crafted
light, mystery and transparency, rich in colourful sensuality.
The ‘Debut Collection’ of Veritas Parfum comprises five in Italy and composed
perfumes, each with a 25% concentration, composed by
French perfumer Arnaud Fourré who avows that “For Veritas with French mastery

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