Page 48 - EXPORT MAGAZINE

C OMP ANY
KERAPLANT emerges from an evolved
vision of professional beauty:
an integrated system focused on the
health of the scalp and hair, because
only healthy hair delivers long-lasting
results and luminous colors.
Its philosophy is vegan and
Made in Italy, combining scientific
research with respect for nature,
sustainability, and performance.
The KERAPLANT line is designed
to support scalp and hair health,
featuring formulas up to 99% natural,
botanical extracts studied and selected
by Lisap laboratories, and 100%
biodegradable fragrances created
to enhance overall well-being.
The system includes a preparatory
line with scalp oil, active essences,
mud and exfoliant; specific lines
with shampoos and lotions
addressing different scalp needs;
and a universal line with shampoo
and mask suitable for all hair types.
All products are presented in sustainable
packaging, ensuring a mindful and
eco-conscious beauty experience.
KERAPLANT
THE EVOLUTION OF
PROFESSIONAL BEAUTY
An integrated system combining
care treatments, color, and
well-being in a single ritual
At the heart of the system is for their protective and revitalizing
KERAPLANT Absolute Color, a properties, and Mandarin essential
professional color-dedicated technical oil, included to provide naturally
line delivering reliable, hair-respecting derived olfactory notes.
results. It features ammonia-free, This combination protects hair from
PPD—and resorcinol-free cream color, oxidative stress, maintains hydration,
enriched with mandarin essential oil and preserves color vibrancy for longer,
which provides its delicate fragrance; while adding a sensory, ritualistic
the Glossy Nourishing treatment, dimension to every application.
which enhances shine and intensifies Each treatment becomes a true sensory
reflexes; and post-color shampoo and ritual, where textures, fragrances, and
conditioner, acidifying to restore and expert gestures transform hair care into
maintain the hair’s natural pH balance. a complete, enveloping, and indulgent
The formula combines upcycled beauty experience. KERAPLANT is
Pomegranate extract, enriched with a celebration of innovation, nature,
polyphenols and antioxidants and and professional excellence, redefining
delivered via advanced liposomal how hair and scalp care can coexist
technology, Goji berries, known with high-performance color results.
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