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C OMP ANY

ITELY HAIRFASHION PRESENTS

THE SCIENCE OF SCALP WELLNESS

Advanced Hair Treatment – The New Frontier
in Professional Scalp Care

Healthy, radiant hair starts with a balanced scalp. With its new Advanced Hair Treatment range, Itely Hairfashion
introduces a holistic system that restores scalp health and enhances hair vitality through scientifically proven, The Italian
naturally derived ingredients. Each treatment provides a targeted response to the most common scalp concerns—
hair loss, dandruff, and excess oil—while transforming the salon experience into a ritual of well-being and beauty. art of cotton

n PURIFY – Calm and n ENERGY – Revitalization Not only a wide range of cotton products, but also
Clarity for the Scalp from Root to Tip the caring alternative to make-up remover and baby
Formulated with BioFor, Enriched with Revital, an innovative wet wipes. THE FIRST AND ONLY PATENTED DRY WIPE:
a 100% natural ingredient active derived from Tahitian microalgae, pure cotton with a heart of natural cleanser, water-activated,
targeting the Malassezia fungus, and Panthenol for deep nourishment, PRESERVATIVE FREE.
Purify fights dandruff at its root Energy stimulates the hair’s growth
while maintaining the scalp’s cycle, strengthens the fiber, and
healthy microbiome. Combined restores density. Ideal for fine or
with BioClear and Calm Care, thinning hair, it boosts vitality and
it soothes irritation, reduces flaking, resistance for a fuller, stronger look.
and restores lasting comfort.
YOUR
The result? A fresh, purified LOGO
scalp and visibly healthier hair.

n BALANCE – A Breath
of Freshness for Oily Hair
Powered by Microalgae from the Top quality products from the idea to the shelf.
CLEANSE. BALANCE. ENERGIZE. Mediterranean Sea and Sebo Clear—a Semimanufactured for cotton pads converters
The Advanced Hair Treatment line natural biomineral complex rich in Zinc— and packaged for distributors
features three specific programs—Purify, Balance regulates sebum production, in all sectors.
Balance, and Energy—each powered purifies the scalp, and extends the time
by cutting-edge bioactive complexes between washes. The hair feels lighter,
developed in the Itely Laboratories. cleaner, and beautifully refreshed.

NATURE AND SCIENCE A PROFESSIONAL RITUAL
IN PERFECT HARMONY FOR MODERN SALONS
Every formula combines advanced cosmetic science with the The Advanced Hair Treatment menu offers salon professionals
power of nature. From Aloe Vera and Calm Care to the latest a customizable service that integrates seamlessly into
biomolecular actives, the collection reflects Itely Hairfashion’s any technical or color process. Whether preparing the
ongoing commitment to sustainable innovation and scalp respect. scalp before a color service or revitalizing it after chemical
Free from PEGs, parabens, and preservatives, each product treatments, these products turn every appointment into a
ensures maximum skin tolerance and exceptional performance. luxurious wellness experience. For hairstylists, it’s more than
just a treatment—it’s an
opportunity to enhance
ITELY HAIRFASHION – WHERE BEAUTY BEGINS AT THE ROOT their service value,
With Advanced Hair Treatment, Itely Hairfashion redefines professional scalp care, proving that strengthen client loyalty,
true hair beauty starts with balance, science, and respect. and deliver visible,
long-lasting results.
Luserna San Giovanni (Turin), Italy - Ph +39 0121 955501 - info@turati-idrofilo.com
www.turati-idrofilo.com www.cottonplus.it CottonPlusSolution CottonPlusSolution2in1
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