Page 16 - EM - EXPORT MAGAZINE PERFUMERY EDITION
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COMPANY
ASTRA
MAKE-UP
ACCESSIBLE LUXURY THAT GRANTS
AUTHENTICITY AND PRODUCTS PERFORMANCE
It was only a couple months ago that Astra Make-Up,
italian beauty brand from Todi, Umbria, presented its
Private Dream collection: 4 Face Palettes and 4 Eye
Palettes, in which every detail speaks of exclusivity
and intimacy, transforming make-up into a personal
and invaluable experience. Now, the Italian beauty
brand which for over 35 years has been guaranteeing
for its Astra Lovers products with innovative textures
and of extremely high quality at affordable prices,
presents the winter must have: Filterdrop skin tint, the
Cloud Fair collection and Astra Make-Up Christmas
Boxes - its first seasonal collection - are here.
Among the most awaited launches this season different skin tones and is easy to apply with brush
is Filterdrop, Astra Make-Up’s first skin tint. or fingertips. Launched under the campaign “Beauty
Lightweight yet high performing, it speaks directly Beyond Filters” Filterdrop is a clear statement: an
to the growing demand for products that blur the invitation to rediscover unfiltered beauty in an age
line between skincare and make-up. Positioned as dominated by digital perfection.
lighter than a foundation and more smoothing than
a BB cream, Filterdrop delivers a natural “second-
skin” finish with immediate blurring action.
The result is a luminous, even complexion that looks
perfected but never overdone. What sets it apart
is not only the sensorial texture but also the care
behind the formula. Enriched with anti-pollution
agents and antioxidants, it hydrates, soothes and
protects. Available in nine shades, it adapts to
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