Page 7 - EM PERFUMERY EDITION SUPPLEMENT

EVENTS

TFWA announces new Vice-President Marketing
The TFWA management committee elected Alessio Crivelli, Global Travel Retail Director from
EssilorLuxottica, as the association’s Vice-President Marketing during its management committee
meeting on 5th September. His mandate will run with immediate effect until the next election which
will be held in October 2026.
“We’d like to extend a warm welcome to Alessio Crivelli as our new Vice-President Marketing. Representing
EssilorLuxottica, a company that is a worldwide leader in our industry, he brings a professional background
uniquely suited to this role, with an outstanding track record in marketing across renowned brands including
Adidas. His Italian heritage will enrich the diversity of our board, and his presence will give greater voice to a
community that champions the premiumisation of our industry with distinction and style.”

Tourism of Saudi Arabia and former President and
CEO of the World Travel & Tourism Council, will then
examine how the sector can serve as a catalyst for
economic growth and innovation and explore how
cross-border collaboration and shifting traveller
demographics can create new opportunities for duty
free and travel retail in a marketplace increasingly
shaped by changing demographics, regional
dynamics and competitive pressure. There will then
be a focus on the transformation of the consumer
conscience with Bobby Jones, best-selling author
and cofounder of brand consultancy Conspiracy of
Love. He will explore how modern consumers are
increasingly guided by values as much as by price.
The TFWA Conference offers an invaluable space to
reflect, reconnect and reimagine what comes next.
From visionary leadership to value-led consumer
trends, the programme will provide delegates with
fresh insight into how the industry can move forward Innovation Square and workshops
– confidently, collaboratively and with purpose. The Innovation Square is a brand-new concept at this
moderator will be the renowned author, journalist year’s event. Dedicated to the very best in travel
and presenter Stephen Sackur. retail, it will showcase forward-thinking experiences
and solutions and is set to become a hub for
Top brands at Cannes innovation-focused dialogue throughout the week.
Some of the world’s most prestigious brands will This exclusive venue, at the foot of the Palais des
be at Cannes this year: from Hermès to Armani Festivals steps, will allow brands, retailers, airports
and from Lacoste to Zegna. Top international travel and creative agencies to showcase in a unique
retailers, such as Avolta, Lagardère and Qatar Duty position at the heart of the show. Available for private
Free have confirmed they will be present with large hire throughout the week, it will also host the TFWA
delegations, while major international airports, workshops before doors open to the exhibition halls.
airlines and cruise operators will also be attending The first workshop, on Tuesday 30 September
th
with distributors from all markets also registering from 8.00 a.m. to 9.00 a.m., is “World in Flux: Travel
in strong numbers. There is an increase in the Retail amid today’s geopolitical realities”, while
number of brands showing at the Harbour Village on Wednesday, again from 8.00 a.m. to 9.00 a.m.,
with a total of 30 official boats confirmed, up from the second workshop will focus on “Next Horizon:
last year’s 19. Charting the Future of Travel Retail.”

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