Page 44 - EM - EXPORT MAGAZINE PERFUMERY EDITION
P. 44
EVENTS
RECORDS SMASHED AT 2025
TFWA WORLD
EXHIBITION &
CONFERENCE
WHICH WELCOMED NEARLY 8,000 VISITORS
The record 7,999 visitors that came through the
doors at this year’s hugely successful TFWA World
Exhibition & Conference was up over 7% from 7,456
last year. While the numbers were high, the quality
of the visitors was notably exceptional.
Of the total visitors, 3,032 were retailers and landlords
(up from 2,861), and 2,559 were distributors. There
were 2,140 other trade visitors, including non-
exhibiting brands, service concessionaires, and
marketing agencies. Reflecting the truly worldwide
nature of the event, all regions were once again well
represented. The show was bigger than ever, with
the exhibition space spanning more than 26,500m
2
compared with 25,000m last year.
2
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