Page 45 - EM - EXPORT MAGAZINE PERFUMERY EDITION

EVENTS

The number of exhibitors was also up, with 482
exhibiting companies taking stands, which was 4%
more than 2024’s 462. There was also significant
interest from the media, with a record 268 journalists
and social media influencers attending from across
the globe. There were just under a thousand (929)
entries to the Innovation Square. The networking
programme got off to a very sure start, with a record
2,833 visitors heading to the Carlton Beach for the
Opening Cocktail. The TFWA Lounge welcomed
2,267 visitors across the two sessions on Monday
night, and 2,400 on Tuesday night. 2,893 revellers
danced the night away with Martin Solveig at the
“Phenomena Club” on Wednesday night.

“The figures speak for themselves when it comes to
evaluating this year’s conference and exhibition. We
still have progress to make as we continue to elevate
the experience and add to the excitement of our events,
but last week demonstrated that there is no limit to our
ambitions when these are underpinned by creativity
and an outstanding team spirit.” “What I will remember
the most is the incredibly positive atmosphere that
could be felt around the show both during the working
day and across an extremely well attended programme
of networking events. We have set a new bar – let’s work
together to achieve even more.” Philippe Margueritte,
TFWA President.

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