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EVENTS









          Meanwhile, emerging brands such as INTO YOU, GU YU,  Supply Chain-to-Manufacture
          SEEYOUNG,  RUN  BAI  YAN,  DR.  ALVA,  COLORKEY,  Matchmaking

          SPES, MAGELINE, AMORTALS, TIMAGE, KATO KATO,     On May 11, 2026, selected Chinese beauty supply
          UNNY CLUB, AKF, and TUTU MAMA will showcase the   chain  enterprises  will  engage  in  face  to  face
          latest trends in skincare, color cosmetics, personal   matchmaking meetings with global brands from
          care, and baby care.                             Asia, Europe, the Americas, the Middle East,
                                                           and  beyond—enhancing  sourcing  efficiency  and
          Supply Chain Innovation,                         accelerating international cooperation.
 IS NOW OPEN!   Driven by Technology

          The CBE Supply Expo will gather over 1,500 exhibitors
          covering  OEM/ODM, ingredients, packaging, and        Omni-Channel Access,
          equipment. Industry leaders including COSMAX,         Bridging Global Markets
          INTERCOS, KOLMAR KOREA, HCT, LEIDEX, JOOSHING,        CBE connects high end department stores,
          PRIMIX, VETRACO, and WOOJUNG TECH will present        chain  specialty  retailers,  cross  border e
          breakthroughs in  bio synthesis, green  ingredients,   commerce platforms, social commerce,
          AI customized formulations, and sustainable           and content platforms, enabling overseas
          packaging.                                            brands to  seamlessly  enter the Chinese
                                                                market. The International Brand to
                                                                Distributor Matchmaking Event will once
                                                                again provide accurate  matchmaking
                                                                opportunities. At the previous edition,
                                                                more than  60  brands from over 20
                                                                countries met with 80+ agents, importers,
                                                                and distributors, resulting in over 220 one
                                                                to one business meetings.




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          CBE 2026 will also introduce prestigious programs
          such as the Beauty  Technology Award  and  the
          China Ingredient Award, highlighting China’s
          latest achievements in innovative ingredients and
          advanced formulations.






















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