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LAUNCH

LABSOLUE
TWO NEW CREATIONS BY

the sense of smell as expressive and relational
language. Guests can discover ingredients and
essential oils, select their personal essence thanks
to an expert LabTender and find again the olfactory
memory in a Perfume, a Home Fragrance or a
Scented Candle. The distinctive feature are the
olfactory islands: thematic spaces dedicated to the
olfactory families – fruity or aromatic, floral, woody
and resinous – which accompany the discovery of the
raw materials and their evocative power. LabSolue is
an olfactory library and an experiential place of the
soul where memories, intuition and expertise have
been entwined for three generations.
The Absolute which has been used in the name, is
the finest extraction of the ingredients offered by
Nature, a rich and noble raw ingredient obtained
by diluting in alcohol concretes (waxy, semi-solid
substances) and resinoids. The Laboratory is the hub
Labsolue Perfume Laboratory in Milan of creation and know-how, the place par excellence
where for the Martone family the notes of the family
Labsolue Perfume Laboratory, based in Milan, was have been created and safeguarded.
founded by the sisters Giorgia and Ambra Martone, The two new Essences are the fruit of the
building on the heritage of Marvin, the family brand collaboration between internationally renowned
dating back to 1945. In the LabSolue Perfume perfumers and the Martone family, enriching its
Laboratory, the art of the ancient apothecary meets precious Olfactory Library.

Labsolue Perfume Laboratory in Rome
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